In the best of times, public health messaging is very complex. And in the current pandemic, myriad obstacles have created a very complicated messaging landscape. However, the pandemic has brought opportunities for a fresh look at how we approach messaging. Whether it’s further integrations with behavioral scientists or health economists who have fresh currency in the conversation, or the entry of a more rogue group of participants using new communication mechanisms. How do we learn from the entry of these new people with fresh eyes to reframe public health messaging and possibly better equip us for future pandemics?
Join us in learning from Marsha Vanderford, PhD, a health communication strategist who has worked on many pandemics. Marsha will provide insights into the state of public health messaging and the benefits and risks of having a wide range of participants in the conversation. This kick-off conversation frames the Public Health + series, which examines places where public health intersects with other disciplines.
Friday, October 30, 12:00 - 1:30 EST